Not wanting to add to the fashion industry's careless consumption model, Gaâla's founder, Kelly de Gaalon, began looking into the operations of clothing companies in detail. She discovered that in many cases, excellent quality fabrics used by high-end fashion houses are produced in excess and consequently end up in landfills or incinerated.

Kelly decided that Gaâla's ethos would be to design timeless pieces crafted exclusively from repurposing these beautiful and diverse fabrics, known as Deadstock.

Because of the finite nature of Deadstock, Gaâla's quantities are uniquely limited. We sometimes produce as few as 2 or 3 pieces in one fabric, making some of our designs truly one-of-a-kind.